Learn the social media secret handshake at IMU

By Rebekah E. Donaldson

Vendors and job applicants pitch B2B Communications each week. So far in 2009, about 1 in 4 indicate familiarity with social media. About 1 in 100 have engaged with us first through social media.

How can busy professionals get a grasp on marketing 2.0 — and start to engage and contribute? I recommend Inbound Marketing University as a foundation. After that, social media mentoring or coaching might be in order.

Business ethics and the rise of business blogging

Yesterday I participated in the CSUS Symposium on Personal and Professional Integrity in Business. The event was excellent – it surpassed my expectations. 

Tipping point for business participation in social media

A recent post by Shandi on the Golden Capital Network blog alludes to the challenge of keeping up with the latest communications methods. He alludes to Twitter as an example of a new technology that’s reached a tipping point.

Business ethics discussions on deck

Two good sessions are coming up in Sacramento on business ethics — one on Oct 20th and one on Nov 18th. They’re listed from most to least important (Elisabeth’s talk will be twice as good as mine) – which turns out to be reverse chronological order. 

“Web Marketing in 2009″ – a SARTA seminar

 Cris Rominger and I will lead the Sacramento Area Regional Technology Alliance (SARTA) Leadership Series seminar titled “How to Succeed at Web Marketing in 2009″ on Wednesday, October 15, 2008.

Ex-member, ex-fan

The National Association of Women Business Owners (NAWBO) appears to have handed over my contact information to guys who want to pitch me on everything from spa treatments to financial advice.

Again.

Thumbs up on latest BtoBonline webcast

As the latest BtoB Magazine webcast,  “How to Leverage Online Communities for B2B Marketing,”got underway, I visited the launch page for a link to the webcast’s major sponsor, ITtoolbox .

The result? Nada.